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Sega’s Sonic the Hedgehog franchise is due to take on a new life as a movie in 2018, The Worldfolio reports.
After a merger between Sega and Sammy, the newly formed Sega Sammy Holdings Inc is planning to diversify its projects and cash in on their beloved computer game hero. They follow in the footsteps of Nintendo’s Super Mario Bros, which bombed at the box office but went on to become a cult film in its own right.
Sega Sammy Holdings CEO and President Hajime Santomi told The Worldfolio, ‘Sega Sammy Group is currently planning with Sony Pictures to create a live-action and animation hybrid Sonic the Hedgehog movie scheduled for release in 2018. Like with this CG animation production, we would like to expand our business into other entertainment areas beyond what we are currently involved.’
Sonic previously starred in his own TV show and makes a very brief cameo in Disney’s Wreck-It Ralph.