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Vada readers, this is your chance to win your weight in wine to mark London Wine Week 2016! Berry Bros. & Rudd has launched a unique competition offering one lucky winner the chance to win their weight in red and white to take home.
So where did this idea come from? Well, in London in the late 1700s, it became the height of fashion to know one’s weight. As scales of the requisite size were hard to come by, Berry Bros. & Rudd began to offer customers a unique service: the chance to step onto its giant coffee scales.
Regency dandy Beau Brummell was a regular, clocking in at 10st 13oz on his final visit; so was poet Lord Byron, whose weight fluctuated wildly depending on the relative success of his latest publication. From royals and Lords to wits and politicians, everyone wanted to be weighed at No.3 St James’s.
Now it could be your turn. Berry Bros. & Rudd is offering one lucky customer the chance to be weighed on the giant coffee scales at No. 3. However, instead of pounds and ounces, the scales will be balanced with bottles of Good Ordinary Claret and Good Ordinary White wines for the winner to take home.
For a chance to win, simply purchase any unmixed case of Berry Bros. & Rudd’s Own Selection wine before 30 April.
You can view the range at bbr.com.